Australian Owned and Operated Since 1946.

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Welcome to Wilson Fishing

Wilson Fishing is an Aussie, family-owned wholesale fishing tackle supplier and manufacturer.

We specialise in developing quality products in Australia for Australian fishing conditions, employing over 50 staff members Australia wide. Wilson Fishing is famous for our Live Fibre range of Aussie built, Aussie designed fishing rods.

Founded in 1946, Wilson Fishing is a 100% Australian owned and operated business. Our history has seen us develop relationships with some of the worlds premier fishing and marine companies, including Kilwell, Mustad and Surecatch and now Zerek Innovations.


  • LIVE FLASH MINNOW WRIGGLY

    Super tough, super action and a micro tail that makes this lure stand out in the crowd - the Zerek Live Flash Minnow Wriggly the lure for a lot of fishing scenarios.

  • WILSON LURE WRAPS

    A great way to protect your rod from lure damage

  • MUSTAD DARTER JIGHEADS

    A range of Darter-style jigheads built with Mustad's attention to quality and performance.

  • TANGO SHAD 50

    Without peer, the Tango Shad has taken the small lure estuary fishery by storm with a range of colours and results that are hard to compete with.

  • OCTOPUS / SUICIDE

    A classic baitfishing pattern that has proven itself over time.

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